Cookie Policy
This Cookie Policy outlines the practices of Ethical Marketing Solutions (“we,” “us,” and “our”) regarding the use of cookies and related technologies when you visit our website at https://ethicalmarketingsolutions.com (“Website”). This policy clarifies the nature of these technologies, the reasons for their use, and your rights to control our usage of them. In certain situations, we may utilize cookies to gather personal information, or information that becomes personal when combined with other data.
I. What are cookies?
Cookies are small data files placed on your computer or mobile device when you visit a website. They are commonly employed by website owners to ensure their sites function properly, operate more efficiently, and provide reporting information. First-party cookies are set by the website owner (in this case, Ethical Marketing Solutions), while third-party cookies are set by other parties and enable features or functionalities, such as advertising, interactive content, and analytics, to be provided on or through the website. The parties setting these third-party cookies can recognize your device when it visits the website in question and when it visits specific other websites.
II. Why do we use cookies?
We utilize first- and third-party cookies for several purposes. Some are essential for technical reasons, enabling our Website to operate (“essential” or “strictly necessary” cookies). Other cookies help us track and target user interests to enhance the experience on our Website. Third parties serve cookies through our Website for advertising, analytics, and other purposes, as detailed below.
III. Controlling cookies
You possess the right to accept or reject cookies. You may exercise this right by adjusting your preferences in the Cookie Consent Manager, which allows you to choose which categories of cookies you accept or reject. Essential cookies cannot be rejected, as they are necessary for providing you with services. The Cookie Consent Manager can be found in the notification banner and on our website. If you opt to reject cookies, you can still use our website, but your access to some functionality and areas may be limited. You can also modify your web browser settings to accept or refuse cookies.
IV. Types of cookies used
The specific first- and third-party cookies served through our Website, as well as their purposes, are described in the table below (note that the specific cookies served may differ depending on the specific Online Properties you visit):
a. Performance and functionality cookies:
These cookies enhance our Website’s performance and functionality but are not essential to its use. However, without these cookies, some functionality (e.g., videos) may become unavailable.
b. Analytics and customization cookies:
These cookies gather information in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you.
c. Advertising cookies:
These cookies make advertising messages more relevant to you, performing functions such as preventing the same ad from reappearing continuously, ensuring ads are properly displayed for advertisers, and, in some cases, selecting advertisements based on your interests.
d. Unclassified cookies:
These are cookies that have not been categorized yet. We are working on classifying these cookies with the assistance of their providers.
V. Controlling cookies on your browser
The process of refusing cookies through your web browser controls varies from browser to browser. To learn more, visit your browser’s help menu. The following information provides guidance on how to manage cookies on popular browsers:
- Chrome
- Internet Explorer
- Firefox
- Safari
- Edge
- Opera
VI. Other tracking technologies
In addition to cookies, we may occasionally use similar technologies, such as web beacons (also called “tracking pixels” or “clear gifs”). These small graphic files contain a unique identifier that allows us to recognize when someone has visited our Website or opened an email we have sent. This enables us, for example, to monitor the traffic patterns of users from one page within our Website to another, to deliver or communicate with cookies, to understand whether you have come to our Website from an online advertisement displayed on a third-party website, and to improve site performance. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
VII. Do Not Track signals
Some web browsers may transmit “Do Not Track” signals to the websites with which the browser communicates. As of the effective date of this Cookie Policy, an industry standard has not been established for how to interpret such signals. Therefore, we currently do not respond to “Do Not Track” browser signals or similar mechanisms. If an industry standard is established, we may revise our policy on responding to these signals.
VIII. Updates to this Cookie Policy
We may update this Cookie Policy from time to time to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. The date at the top of this Cookie Policy indicates when it was last updated.
IX. Contact us
If you have any questions about our use of cookies or other technologies, please email us at [email protected]